If you've been browsing our latest commercial appliance ranges, you may have spotted the introduction of the new Beko Professional lineup. These products represent the next evolution of a well-known commercial brand—now refreshed and rebranded for the future.

Whirlpool Becomes Beko Professional

In 2024, Whirlpool EMEA and Arçelik (Beko’s parent company) merged to form a new company: Beko Europe. As part of this change, the Whirlpool Professional brand is being phased out and replaced by Beko Professional—a new identity for the same trusted commercial-grade products.

What Does This Mean?

The rebrand brings updated model codes and fresh Beko Professional branding, but the appliances themselves remain true to their roots. They're produced in the same factories, to the same specifications, and deliver the same high-performance features that commercial users expect.

  • Same Build Quality: Manufactured to the same spec as their Whirlpool predecessors
  • Familiar Models: Updated SKUs such as AWH912-PRO-BP and PRO25IX-BP replace older versions
  • Identical Performance: Interim models under the Bauknecht brand maintain full compatibility

What’s Available Now?

We currently stock a mix of Whirlpool, Bauknecht, and Beko Professional models as part of the transition. These include:


Full Beko Professional replacements are arriving soon, with launch dates from August 2025 to early 2026.

Why Choose Beko Professional?

The Beko Professional range is designed for reliability, ease of use, and high efficiency—ideal for professional kitchens, care environments, and commercial laundries.

  • Energy Ratings: A+ to A++ ratings for cost-effective operation
  • Smart Features: Models with 6th Sense and FreshCare+ systems
  • Built to Last: Engineered for frequent use in commercial settings

Whether you're replacing legacy Whirlpool stock or upgrading your current setup, Beko Professional offers a seamless transition—with the same performance, familiar layout, and trusted results.